The Pipeline are a specialist lead generation agency operating in the Financial Services sector, with over 50 years experience in Financial Services.
We pride ourselves in generating high quality leads, rich in customer data and with clear indicators on lead quality and project timelines.
Quite simply you purchase leads that we generate which are then yours to follow up with. You pay a fixed price for each lead depending on your package and we offer lead packages starting from 50 leads per month.
Our leads are proven to generate a Return on Your Investment at a very high level. Once you’ve bought your first batch of leads, we know you will be back for more.
Just click the button below to register.
Register For Leads
Thanks Guys – I’m getting over 90% of leads picking up the phone the first time I call,
Gareth Davis, Y3S Financial Services
“To be honest, when we started the test in month one I was slightly sceptical, but we soon discovered that generating leads for the business in this way could be a ‘game changer’. I have been delighted with the quality of leads we’ve been receiving and the results speak for themselves. As with any sales and marketing activity, part of the key to success has been ensuring a good follow up system is in place, and this has definitely helped in making the Pipeline Commercial Finance lead generation system work so well within our business.”
“I plan to continue growing the brokerage over the next 12 months and as part of my growth strategy I will definitely be using the Pipeline system to generate leads.”
Keith
CEO, Commercial Brokerage
Case Study:
London Based Commercial Broker
We worked with a London-based broker specialising in property development and bridging finance, who found that their business had plateaued. They were receiving repeat business from existing clients and also had a good flow of referral business. However, they felt that if as a business they were to continue growing, then what they really needed was a system that provided then with an on-going and consistent flow of new, high-quality leads.
That's when they contacted us. We had a marketing consultation with them and talked through exactly what their new business requirements were, and what as a brokerage they were trying to achieve. Essentially, they were looking to grow the business, and felt the best way to do that was by generating leads from property developers looking to raise finance for their next project.
Based on the size of our clients existing brokerage and taking into account the number of client-facing consultants within the business, they took a bespoke lead generation package from us which guaranteed them 60 high-quality leads per month, and decided to run the lead generation system as a test for a 6 month period.
As a direct result of using our lead generation system, over the last 6 months, this London brokerage has signed up over £21 million of new business including property development projects, development exit finance and bridging loans.
Our Team
Jon Allen
Managing Director & Co-Founder
Sam Goddard
Managing Director & Co-Founder
Grace Poole
Digital Marketing Specialist
Jane Fennell
Project Manager and Proof-reader
Matt Griffin
Client Relationship Manager
Frequently Asked Questions
How do I purchase leads?
Please get in touch.
We can then agree a plan that works for you.
Leads are purchased in advance & are then delivered to you in a way that works best (we can deliver them into your CRM system).
There are clear guidelines as to what constitutes a lead so that you are happy before you proceed.
What quantity can I buy?
Typically, leads are purchased in batches of 100. Clients typically order leads weekly.
We have the ability to send clients hundreds of leads a week.
How do you ensure the lead quality?
We have a systematic process for qualifying leads. We understand about what developers are looking for before passing them on.
We also solicit feedback from our customers and are constantly improving our qualification process.
Finally, we have generated millions of pounds of business through this process and have spent a significant amount of money developing it.
Is there a minimum order?
Clients typically purchase leads in batches of 100. Although we offer batches of 50.
We also provide a set of trial leads on a case-by-case basis to new customers so that they can be assured of the quality of the leads before proceeding.
Batches of 100 typically work best for our customers. This means that we can all focus on what we're best at rather than chasing bits of paper.
If you have different requirements, please get in touch & we'll be able to discuss your requirements.
How do you generate leads?
We have a number of ways of generating leads. Some of these are through personal contact, some are qualified using tools that we have developed in-house.
What if the leads I buy can't be contacted?
We have clear guidelines on leads that we consider to be invalid. These are:
Duplicate leads, hoax details & wrong or dead phone numbers.
We do our best to ensure that these do not crop up & check the validity of numbers.
Some leads are not available immediately but all have asked to speak to a broker.
Are there any other costs?
There are no other costs than purchasing leads when they suit you. We have tested the process & we do the research. We do the outreach & qualification. All you need to do is get in touch with the leads.
Do I own the data from the leads?
Yes. The leads won't be sold to another broker.
Will anyone else be able to buy the same lead?
No other broker will be able to buy the same lead. We may determine that customers have other requirements (legal, insurance etc) and may have separate conversations with them about this.
How do you guarantee the quality of the lead?
Our statistics do this. We keep a track of our statistics on a weekly basis. We know the value of business written & in the pipeline from the enquiries that come into the system. Not every lead is a massive opportunity but there are large numbers of opportunities in each batch.
In addition, we work closely with our clients. We only stay in business if you get value from what we offer. It is in everyone's interests that we improve our offering over time.
Am I the only brokerage dealing with that particular lead?
Yes.
Register for Leads
We generate qualified inbound enquiries at volumes to match your sales resources. Fill out the form below to register your interest and one of the team will be in touch to discuss your requirements and package options.